MARYLHURST UNIVERSITY LAUNCHES MOBILE WEBSITE DESIGNED BY PHINNEY BISCHOFF
Press Release, Posted on December 10, 2012
Seattle, WA — Marylhurst University launched a mobile version of its website last week. Featuring design by Phinney Bischoff that extends the Marylhurst brand to device-specific experiences, the new site offers curated content and functionality to ensure that users can get the information they need on their mobile phones and other devices.
The primary (desktop-based) Marylhurst.edu launched earlier in 2012. The staggered launch was the product of research and business decisions by the University. "While everyone knows mobile is the future, usage of the website showed not many visitors were coming via a mobile device," explained Ed Ouellette, Phinney Bischoff Interactive Manager/Producer. "Because of this, we focused on launching a bulletproof desktop version of Marylhurst.edu first, and then we rolled out the mobile version several months later."
The new mobile website has hit the ground running, and will help Marylhurst students get what they need even when they're on the go.
Marylhurst University, a private liberal arts university 10 miles south of Portland, Ore. on Highway 43, is regionally accredited and nationally recognized for innovation and academic excellence in serving adult learners. Nearly 1,800 students earn degrees on campus and online. Marylhurst offers 22 undergraduate degrees, 11 graduate degrees and 15 professional certificates, all of which integrate the liberal arts with professional studies to prepare students as interdisciplinary thinkers and ethical leaders.
About Phinney Bischoff
PBDH is an independent, highly regarded brand design firm with offices in Seattle and Sun Valley, Idaho. Founded in 1982, PBDH offers world-class expertise in brand strategy, design, interactive, and ideation. PBDH believes that great ideas in brand design come from inviting clients into the creative process. The firm is dedicated to bold and innovative work inspired by this transparent and inclusive approach to collaboration. For more information, visit www.pbdh.com.