MARKETING AGENCY TRAY CREATIVE JOINS PHINNEY BISCHOFF
Press Release, Posted on August 22, 2016
Seattle, Wash. (August 22, 2016) – Seattle-based marketing agency TRAY Creative has joined Seattle-based brand strategy firm Phinney Bischoff.
TRAY founder Bridget Perez and her team members, will join Phinney Bischoff, with Perez becoming account director for the combined firm.
The firms plan to leverage their respective client relationships to further expand one of Phinney Bischoff’s core practices geared toward retail and environments. The firm will operate as Phinney Bischoff.
The decision for the companies to combine forces came about by serendipity. Phinney Bischoff's workload has been increasing, and the firm needed people who could deliver the kind of high caliber work they are known for. TRAY needed to expand their range of services, expertise and bandwidth to also support their growing clientele. An industry colleague introduced Phinney to Perez and the firm leaders quickly realized a strong synergy.
“I was immediately struck by how similar our corporate values were,” said Perez. “Leslie and I share the same commitment to caring for our team and passion for client service.”
“There was certainly a realization that our firms both share a similar sensibility and complement one another well,” noted Phinney. “We are so excited by the added value this will bring to our clients.”
TRAY brings with it clients that include Alteryx, Bellingham Public Schools, Gelatiamo, Hemispheres Research, Jumpstart, US Chess Federation, Washington Environmental Council/Washington Conservation Voters and Seattle Animal Shelter. Phinney Bischoff clients include BECU, Foster Pepper PLLC, Portland State University, Premera, Glosten, The Bloedel Reserve, Natrol, AvalonBay Communities, SCI Solutions, Downtown Seattle Association and Woodland Park Zoo among others.
About Phinney Bischoff
Phinney Bischoff is headquartered in Seattle, Washington and has a branch office in Sun Valley, Idaho. We are an independent, experience-design studio that has worked with many successful and recognized brands to create strategic solutions through branding, creative and digital practices.
We believe that great creative, when invested with meaning across every interaction, connects people in ways that take them to new and exciting places. We help our clients to first discover who they are serving and to then commit to delivering on focused promises by recognizing every connection point is a portal for meaningful, engaging and strategic brand experiences.
Over the past 34 years, Phinney Bischoff has had the privilege to work with brands such as the Woodland Park Zoo, The 5th Avenue Theatre, the Bill and Melinda Gates Foundation, BECU and the Seattle Symphony.