06 / 05 / 20

Stepping Up

I’ve struggled to put in words all the things I’m thinking and feeling at this challenging, deeply troubling, and extraordinary time we are in. Quite the understatement. A worldwide pandemic, a recession, government failures, centuries of systemic racism exposed in the ugliest way possible, police brutality, and civil protest. Still with all that going on… I am hopeful. Why?

05 / 13 / 20

Sharing Inspiration During COVID-19

We created a series of phone wallpapers for download that feature uplifting graphic treatments and inspirational messages. Each reminds us of the importance of community and how much better we are when we all work together.

04 / 14 / 20

COVID-19 Update

During these challenging days, sometimes the only way through is together. Now, more than ever, is a time to support our community and each other.

11 / 14 / 19

SIC Conference Round-Up

This year’s Seattle Interactive Conference was on fire, with one amazing speaker after another sharing their thoughts on all things related to the creative industry: content strategy, UX, design, brand, DEI, AI—you name it. Here are some top-level takeaways that have inspired lots of good conversation for the Phinney Bischoff team.

06 / 24 / 19

Is a Logo Just a Logo?

Logo. Such a simple word. We all know what it means, right? Or do we? We took some time to break down the some of the basic definitions of what a “logo” may actually entail.

04 / 02 / 19


April is derived from the Latin verb aperire—which means to open or uncover. So as we head into this brand new month, I’ve been thinking a lot about how much uncovering we do in our line of work.

03 / 21 / 19

Repositioning in a Complex and Changing Industry

With an impressive retention rate, well-regarded safety programs, and a guiding philosophy that seeks to ensure open competition, ABCWW has much to offer. But the organization was having trouble telling its story to prospective members.

02 / 07 / 19


For the past month we’ve been obsessing—focusing on our passions and commitments for 2019 and thinking about how to put them to work for the greater good.