Drive. Devotion. Utter fixation. The idea of going into this new year obsessively feels really exciting.
News, work, ideas and trends that excite and inspire our team.
Working with BECU’s retail, operations, brand and leadership teams, we outlined goals for the overall experience: creating an environment that felt safe and inviting, that brought more awareness to their locations, and served as a “beacon” from afar.
Late last month, University of Washington and Washington State University teamed up on a state-wide marketing and public affairs campaign focused on making the case for public higher education—that it’s affordable, achievable, and worth the investment.
Leaders to Legends, a breakfast lecture series, spotlights leaders from various industries. This time it brought together two CEOs with a special relationship: Benson Porter from BECU and Leslie Phinney from Phinney Bischoff.
Japan is a country that blends old and new, traditional and modern, in unique and surprising ways.
As a follow up to last week’s Fear and Awe post, we asked the PB team to share their personal take on the subject. Here’s what a few of us fear…
Earlier this year, we came up with the idea of monthly theme—a topic that could anchor conversation and guide our creative thinking as a team.
Sometimes we need to get outside for a new perspective. In our own environments and areas of knowledge, things can quickly become too familiar.
Looks easy, doesn’t it? That’s what I used to think. But I can now say with certainty that it’s a hundred times harder – and more rewarding – than anyone knows.
We love research – a lot. We love the way it creates clarity from chaos, the risks it removes from decision-making, and the creative pathways it unlocks.